We’ve been working on something close to our hearts this week, lending our efforts to an amazing little campaign for a bloody good cause.
The Sides of March is a foundation set up to raise awareness of the biggest killer among men under 45 – suicide. The concept is simple, grow a pair of wicked looking sideburns and raise a bit of cash for the charity CALM in the process.
We helped kick-start the project, landing pieces in the Evening Standard, Standard Online, Telegraph Online, Daily Star, Mirror Online, Mashable, plus a guest slot on London Live.
Donations got off to cracking start, with £5k pouring in over night – halfway to the £10k target, which we hope to smash, naturally.
If you’re reading this and fancy giving a few quid to an unbelievably important cause, see here – www.thesidesofmarch.com
