With Taste of London over for another year, we’ve (finally) had a chance to gather our thoughts and take a glance back.
And well, it’s fair to say it’s been another cracking year.
Despite the somewhat questionable weather, punters arrived in droves – nearly 60,000 across the five days, in fact.
We hosted over 300 media from the UK and beyond across the five days, whizzing them back and forth lending a hand gathering content.
In addition to several creative set-pieces, we ran a super tight media relations campaign, we landed close to 300 items of coverage in total, 100% of which contained a call to action.
Highlights being a double page feature in The Times, an incredible eight pieces in Time Out, seven in the Evening Standard and three in Metro, plus a stunner of a seven-page front cover feature in Coach magazine.
We also landed feature pieces in GQ, Harper’s Bazaar, ITV London, BBC Radio London, Capital Radio, Daily Mail, Shortlist, Stylist, Mr Hyde, Grazia, The Guardian, Delicious, Olive, Great British Food, FT, Elle and the Daily Telegraph, to name check a few.
We’re already starting work on Taste of London: Festive Edition which takes place in November. No rest for the wicked, huh?
See you there.